It didn’t take long for the world to notice this new approach to business – in 2007, only a year after its beginning, TOMS was honored with the prestigious People’s Design Award from the Cooper-Hewitt National Design Museum, Smithsonian Institution. And two years after that, TOMS and Blake Mycoskie were the proud recipients of the Secretary of State’s 2009 Award for Corporate Excellence (ACE) presented by Secretary Hillary Rodham Clinton. The award celebrates companies’ commitment to corporate social responsibility, innovation, exemplary practices, and democratic values worldwide.